MAKING LONDON TASTE BETTER
KERB started in King’s Cross, North London in 2012. It was at the dawn of a new era where people were leaving desk jobs with steady incomes to pursue dreams of becoming street food traders so they could cook the food they loved, directly to their customers, on their own terms.
We were founded by one such trader, Petra Barran, who, having driven her chocolate truck all over Britain, decided that she and the other brilliant traders she had met along the way should get together, get organised and make something bigger happen. ‘Let’s make the streets more delicious!’ was the rallying cry.
Since then, KERB has grown from a small rabble of slingers to a 90-strong membership organisation of London’s most talented and innovative street cooks, many of whom now come through our #inKERBator programme. We operate nine markets across the city, put on large-scale public parties and disrupt the corporate catering world by connecting big companies with flavour-packing independent traders, straight from the streets.
TO EVERYONE WHO COMES TO KERB – PAST, CURRENT AND FUTURE – THANK YOU FOR SUPPORTING INDEPENDENT FOOD TRADERS AND HELPING TO KEEP THE STREETS MORE INTERESTING AND DELICIOUS AS YOU EAT.
Want to hear how it all began?Watch Petra's TED Talk
Meet The Team
Street food trader 2005-2011 via Jimmy, the choc-mobile. Drove all over Britain in that wagon, making friends with fellow traders as I went. Then, in a Damascene moment, realised that if we got organised we could make great things happen. First came eat.st (2010) the hobby/street food collective, then KERB (2012) the business.
Urbanism, dancehall, New Orleans.
TIPPLE: Tequila, straight-up
Events industry stalwart – going from 90s/naughties DJ to his own events company, Impulse, in 2003, before joining Concerto Group in 2011. Simon joined KERB as MD in early 2016 and none of us have ever looked back ; ) The guy is driven and a great combination of sharp business brain, strong leader and big vision.
Chicken wing eating expert and Watford fan for life.
TIPPLE: Dark ‘n Stormy
Head of Markets & Communications
Part of the tiny founding KERB team of three and has done pretty much every job there is in the business. Ian keeps things on the level when everything else is spinning. Great diplomat and strategist, brilliant palate and discerning eye for the next thing in food, drink and cities.
Urbanism, cheese aficianado, Liverpool fan.
TIPPLE: Large Negroni
Head of Events
Alana has ten years in the events world under her belt – from heading up the events team at St Pauls’ Cathedral and Royal Hospital Chelsea to organising the iconic ‘Diner en Blanc’. With us since 2015, she heads up the PE team like the true slayer from Queens that she is.
Avid reader, politico, gym obsessive.
TIPPLE: Prosecco – and a straw
Head of Operations & Finance
With us since the start and (other than a brief, misguided sabbatical to Bleecker Burger in 2015) has been deep in this thing like no one else. From market manager to book-keeper to systems builder to street food sooth-sayer, this is the guy you want on your team. Heart and soul doesn’t cover it.
Linguist, philosopher, Family Specials and new dad.
TIPPLE: Lithuanian unfilitered lager
Head of KERB Community
Ollie is the fixer and the ideas guy. He writes formulas in spread sheets that make our markets work, at the same time as building games for our events and designing the all-new KERB Cash. All-rounder, esoteric mind and endlessly patient.
Rambler, break-dancer, pub-quiz fluffer.
TIPPLE: Ice cold beer
Head of Bars
When Hannah told us she’d grown up in a pub she was immediately given an interview. Then she told us she had a degree in Project Management and it was all over.
Marathon runner, deep sea swimmer, flutist.
TIPPLE: Chilled Manzanilla
Head of Markets
From banker gazing out at our Gherkin market to trader and now market manager. Theo straddles between KERB and Maltby St market with that keen eye and sharp mind.
Londoner for life, sound systems forever, explorer always.
Leaving the media agency life behind to set up a pop-up venture in Brixton, some of you may recognise this face from KERB Counter where Sam briefly used to manage. Then he bounded upstairs to join the KERB team in Jan – hands on, ideas heavy, comms commando AND logistic – this guy’s stacked solid with all-rounded Marketing expertise.
Food, Disco, Dogs.
TIPPLE: Beer then red wine
Known for drawing funny faces on her Instagram posts, this one’s a quirk worth her weight in hashtags. Total grafter, food fanatic and witty observations on the KERB life from behind her smartphone. Catch her on our markets, trawling for #KERBfashion.
Exercise, donuts, exercise, kati rolls.
TIPPLE: Frozen Margarita
Digital artist fresh-out-of uni scouted whilst moonlighting at KERB/KIN Christmas Social 2016 – Tommy was snapped up due to his calm, systematic, can-do attitude. The fact he’s super handy with a Leatherman is pure bonus.
Charlton fan, fine art photographer, luscious locks!
TIPPLE: Whisky sour
Senior Project Manager
Ex ballet dancer who ditched uni after a year for the heady world of events. Elle’s managed them, done artist liaison and stage managed at international festivals. And she loves Health & Safety (!)
Dancing, gig fanatic, healthy eating.
Senior Events Manager
Hannah is into food in a big way. So much so that she ditched her high-flying job at JP Morgan to come and get stuck into the PE side of the business.
Tough Mudder, skier, Vietnam.
TIPPLE: Espresso Martini
From Sweden to London via Hastings, if you need to know the best place to eat in town this one knows all the hidden gems – no frills over Michelin star all the way.
Film obsessed, Kendrick all day every day, rugby.
TIPPLE: Patron Xo Cafe on ice
Hattie Shannon Little
Geography degree under belt, Hattie hit the road after graduating and loves to travel. After working in Asia and Australia for two years at bars and venues she found her Events calling and came back to London to pursue it.
Loves cycling, exploring, sticky toffee pudding.
TIPPLE: Dark ‘n Stormy
Head of People
Head of People
Organisational wunderkind! After a 7 year stint in the corporate world, Sophie comes to us with mad tricks up her sleeves and we love it.
Dog lover, cheese lover, pub lover (lad).
With over 15 years ducking and diving his way through the hospitality industry Joe now keeps the great wheels of KERB well oiled and turning. More at home on his hands and knees than behind a desk, this guy certainly knows how to get his hands dirty in the name of progress!
Rocker, film buff, ale man.
Camden Market Manager
Known by most as ‘the cockerel of Camden’ and definitely one of KERB’s best dressed, Patrick used to be a chimney sweeper in Sweden and now keeps our mammoth 7-day-a-week market in shape.
Fashionista, new time Dad, big Preston North End supporter.
TIPPLE: Classic Lager
Part-time West India Quay Manager, part-time print artist (with a Camberwell Arts Collage MA under belt) – she’s a dark horse this one.
Artist, ex Kolkati-roller, Peckham born and bred.
Market Manager (West India Quay)
Coming from sunny Dublin, Stephen moved to London 4 years ago. From freezing ice cream with liquid nitrogen (ex-Chin Chin Labs minion!) and making fudge to part time chef-ing in Peckham’s Blackbird Bakery, Stephen clearly has a jaw of sweet teeth.
Liverpool lover, Bray Wanderers supporter, softy at heart.
TIPPLE: whisky (with extra whisky)
Market Manager (Paddington, Gherkin, Camden)
Ex-suit and tie robot turned globe-trotter. James gave up a career in the city to travel the world and recently found his calling of food and people. Find him with his mouthful (masquerading as @SquishyJimmy on Insta) at either Paddington, The Gherkin or Camden.
Avid Adventurer, Burger eater, MJ listener.
TIPPLE: Pale Ale
Market Manager (King's Cross)
Leaving the life at sea on super-yachts behind to start a Mexican street food business with his Twin brother, ‘@dosmas_food’, then become a Market Manager at KERB.
Explorer, Diver Enthusiast, Loves Mexico, Tacos all day.
TIPPLE: Classic Man